Attorney profiles

Add attorneys and staff, fill out profile sections, manage headshots and ordering, and understand plan limits.

Attorneys and staff logins

FirmMarketing separates two kinds of people:

• Attorneys have a public profile page and appear in your attorney directory. They count toward your plan's attorney limit.
• Staff logins are for marketing coordinators, office managers and assistants who help maintain the site. Staff never appear publicly and don't count as attorneys.

An attorney can also have a login so they can update their own profile.

Adding an attorney

1. Go to Attorneys and click Add attorney.
2. Enter the attorney's name, title, email, phone and office.
3. Write a short bio, then add any profile sections you need.
4. Upload a headshot.
5. Save as a draft, or publish the profile.

To add several attorneys at once, use the importer to bring in names, titles and bios from a spreadsheet or your current website, then review each profile before publishing.

Profile sections

Each profile can include as many of these sections as you need:

• Education
• Bar and court admissions
• Practice areas
• Honors and recognitions
• Publications and speaking
• Professional memberships
• Representative matters
• Languages

Sections you leave empty are hidden on the public profile. The automated Checks panel can help you spot common issues before you publish, especially in honors and recognitions. Your firm is responsible for compliance with its state bar's rules.

Headshots

Upload a high-resolution photo, then use the crop tool to frame it. We size the image automatically for profile pages, directory cards and email signatures. For a consistent directory, use the same background and framing for every attorney.

Ordering

You control the order attorneys appear in your directory. Open Attorneys and drag profiles into place, for example to list partners first or to group attorneys by office.

Drafts and approval (Firm plan)

On the Firm plan you can require approval before profile changes go live. When an attorney or staff member edits a profile, the change is saved as a draft and sent to an approver. The approver can compare the draft with the live version, then approve or send it back with a note. On the Solo plan, changes go live when you publish.

Plan limits

Additional attorneys on the Firm plan are billed at $12/month (or $120/year on annual billing) and prorated automatically. See the Billing article for details.

Getting help

If you'd like profiles entered or updated for you, raise a support ticket from the app, from support.firmmarketing.com, or by emailing [email protected]. Simple edits are prepared by AI as a draft you approve, free up to a monthly fair-use allowance (20 on Solo, 60 on Firm). Larger jobs that need a person get an estimate in 0.1-hour units at $225/hour, approved by you before work starts.